Writing

Welcome to my corner of the internet, where I share a collection of thoughts, notes, and the things that spark my curiosity. From personal reflections to intriguing ideas, this space is a mix of the things I find interesting and inspiring.

Burj Khalifa

One Year in Dubai: 4 Lessons in Work Culture

Today marks one year since I started working in Dubai. While it’s flown by, it feels like I’ve gained 5 years of insight just by immersing myself in the experience. If you’re thinking of making the move, here are four key lessons I’ve learned that bring some reality to the fantasy of Dubai’s work culture:

Niantic’s AI Revolution: How User Data is Shaping the Future of Augmented Reality

Interesting news this morning that Niantic, (remember Pokémon Go?), is leveraging user-generated data to develop a Large Geospatial Model (LGM). It’s basically an AI model aimed at enhancing computers’ understanding and interaction with physical spaces, potentially revolutionizing augmented reality (AR) apps. What they’ve done: 🔷 Data Utilization: Niantic is using images and videos submitted by

The ‘Splinternet’: What it Means for Your Marketing Strategy in 2025

📉 There’s been a multitude of individuals and brands leaving X (formerly Twitter), but I think it’s a symptom of a wider shift in how we use the internet, and it could reshape the future of marketing as we know it. As users leave ultra-connected platforms for more focused, private spaces, we’re witnessing: 🔹 The

Iconic Burj Al Arab overlooking the pristine Dubai beach, perfect for travel and leisure.

4 Key Social Media Trends You Need to Know in the UAE for 2025

Social in the UAE is like Dubai Mall on a weekend—busy, fast-paced, and someone always popping out to offer you an aftershave you didn’t know you needed. If you’re not keeping up, you’re getting left behind. Based on these 2025 social media predictions, here are four things you need to know to thrive in the

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