Hi. I'm Tom, a

marketing & branding

specialist.

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01.

Some of my work.

02.

What I'm great at doing.

I’m at my best when I’m growing brands and finding those important details to tell stories, and create meaningful interactions that resonate with the right audience.

Whether it’s crafting a compelling visual identity, formulating smart strategies, or telling powerful stories, I bring creativity, insight, and a deep understanding of the digital landscape to everything I do.

My goal is to craft work that not only looks great but works effectively to build long-term, impactful bond to the customer and client and the brand.

Understanding the Digital Landscape

In today’s fast-paced world, digital marketing is an ecosystem that needs to work together seamlessly. I specialize in leveraging digital channels—social media, email, and other platforms—to create a cohesive, strategic approach. I understand the intricacies of each platform, from Instagram’s visual storytelling potential to LinkedIn’s B2B focus. It’s about knowing how to use each channel to its fullest to create an integrated, effective marketing strategy.

Strategy & Audience

Crafting strategies that truly resonate with target audiences is where I shine. From the initial planning stages to execution, I focus on how to best deliver value to the audience. My experience in the social media and marketing landscape allows me to approach each campaign with a clear goal: to drive engagement, awareness, and ultimately, action. Whether it's scaling up a social media strategy or launching a new product, I know how to build a plan that delivers results.

Art Direction + Branding

I’m driven by an intuitive understanding of what makes a brand stand out. Whether it’s through minimalistic design that resonates with timeless elegance or strategic visual identity development, I know how to marry creativity with function. Crafting brands that are not only visually compelling but meaningful is what I do best. I believe that good design is more than just aesthetics; it’s about creating emotional connections that last.

Storytelling & Copywriting

Storytelling is at the heart of every brand’s journey. I’m passionate about crafting compelling narratives that not only inform but inspire. Whether it’s through a captivating Instagram caption or a brand’s origin story, I understand how to weave words that connect and motivate action. As a copywriter, I know how to balance creativity with clarity to make sure every piece of communication is impactful and meaningful.

03.

I'm proud to have worked with these brilliant clients.

04.

Testimonials.

Tom has been a key asset for our team, consulting for us for the past 2 years, bringing his strong expertise, rigour, sense of strategy and communication skills to our social listening projects. He is smart, flexible, and an absolute pleasure to work with. I would definitely recommend Tom to any company!

Elisabeth Dien Head of Insights & Analytics, YouTube / Google

I've worked with Tom for a number of years and have been hugely impressed by his working style, level of delivery and incredible ability to keep expanding his skill set. Tom is always looking for the next improvement and his ability to grasp the needs of varied audiences and meet those needs through smart tool usage and channel selection is exceptional. In addition to the above Tom is one of the nicest, warmest and most welcoming people that you could hope to work with. I hope to get a chance to work alongside Tom again in the future.

David D'Souza Director of Profession at CIPD